442

Wholesale Marketing

Scope Note

Degree of specialization in wholesale marketing; prevalent types of wholesale business; methods and techniques of wholesale merchandising; buying at wholesale (e.g., specialized buyers, conventions, wholesale lots, discounts); information on specific wholesale businesses; etc.

Broader Term
440 Marketing
Related Terms
455 Speculation
474 Cooperative Organization
488 Warehousing
Use Fors
Middlemen (in trade)
Wholesale business
Identifier
442

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