440

Marketing

Scope Note

General statements dealing with several aspects of the specialized elaboration and promotion of trade.

Narrower Terms
441 Mercantile Business
442 Wholesale Marketing
443 Retail Marketing
444 Retail Businesses
445 Service Industries
446 Sales Promotion
447 Advertising
Related Terms
430 Exchange And Transfers
450 Finance
470 Business And Industrial Organization
Use Fors
Boycotts (economic)
Brokers in marketing
Commerce (marketing)
Consumer behavior (marketing)
Exchange (market)
Franchise business (type of wholesale or retail outlet)
Malls (marketing)
Marketing
Patron-client relationships in marketing
Sales and selling (marketing)
Salespeople
Identifier
440

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